The Problem Of Access And Why Content Creation Is The Solution

UMN 23 | Content Creation

  There is currently a problem with access in the healthcare and MedTech space. It is getting harder to get products in front of the main customers—the physicians. The solution? Content creation. In this episode, Jeff Smith explains content marketing and why it’s the model that works and will work for years. With historical examples […]

Finding Motivation And Passion As A Physician Entrepreneur

UMN 19 | Physician Entrepreneur

  As a physician entrepreneur, passion is very important to have. The word passion is easy to throw around these days, but we’re talking about a passion to be motivated. The passion to solve a big med tech problem. A problem that keeps you awake at night and you can’t sleep until you find a […]